Break the Binge–Burn Cycle with Becca Pierce from Eyes Up Head High
Struggling with the binge–burn cycle or all-or-nothing thinking around food and fitness? This episode breaks down how to build a healthier relationship with food, movement, and mindset—without restriction.
In this episode, Lauren Brunetti sits down with Erie-based mental performance and CrossFit coach Becca Pierce, founder of Eyes Up Head High, to talk about breaking the binge–burn cycle and building a healthier, more sustainable relationship with food, movement, and mindset.
With a Master’s in sport and exercise psychology, Becca helps individuals move away from restrictive, all-or-nothing thinking and toward more flexible patterns that support both performance and long-term well-being. She also works with athletes who feel mentally stuck, using tools like visualization, mindfulness, and self-talk to build confidence and navigate challenges.
In this episode, we cover:
What the binge–burn cycle is and why so many people get stuck in it
How restriction and all-or-nothing thinking impact performance, confidence, and consistency
Why mindset plays a powerful role in fitness, food, and long-term success
How awareness creates the opportunity for real change
A values-based reflection exercise to uncover what truly matters
The impact of modeling healthy self-talk and body acceptance for the next generation
Together, they explore how deeply body image can become tied to identity—and what it looks like to shift toward a values-based approach to health rooted in awareness, flexibility, and what truly matters.
This episode is your reminder: If your worth wasn’t tied to your body, how might that change the way you approach food, movement, and your everyday choices?